Publication date:
July, 2017
At a July 11 event, Northern California Grantmakers together with Atlantic Media Strategies (the digital consultancy of The Atlantic) explored how to join conversations at the moments that matter most to audiences by anticipating and responding to trending topics. Today, it’s harder than ever to grab—and keep—audiences’ attention. Actively growing, engaging, and listening to audiences is critical for organizations hoping to keep pace in a competitive media landscape.
You can view the entire presentation in the attachment below.