NCG is pleased to present a special hands-on workshop at the Annual Conference on April 17th. Winners of the 2015 MacArthur Foundation Award for Creative and Effective Institutions, the FrameWorks Institute, has identified the most effective ways to talk about complicated social issues such as criminal justice, education, climate change, and immigration by developing a deep understanding of public attitudes and thinking. It does so through rigorous cognitive and social science research into how Americans view these challenges and what information might help ordinary people better understand and engage on critical issues.
Dr. Nat Dr. Kendall-Taylor will present a theory-to-practice session that will explore framing concepts and research, and provide opportunities for participants to begin to apply recommendations to their own communications practice. The presentation will be engaging and participatory, moving quickly from structured presentation to interactive group activities. Participants will become conversant with framing theory and practice, recognize problematic and optimal framing strategies, get practice in deconstructing and reconstructing communications and explore the potential of Strategic Frame Analysis in building issue coalitions.
Learn more about the Annual Conference and what other sessions you can attend.