Companies dedicate numerous resources to identify issues that are important to their stakeholders, but many companies develop program portfolios that don’t meet their expectations or fully support the goals of the company. In many cases, community program goals are not fully developed, and the programs provide minimal value to the company’s efforts to meet expectations expressed by a broad range of stakeholders.
In this program, we will explore an assessment process and tools that help corporate citizenship leaders ensure their community programs add value by complementing and supporting the full range of company initiatives to meet those expectations.
We will provide an overview of the corporate citizenship framework and explain how to use the assessment process and tools to determine the strengths and weaknesses of your current portfolio.
In the end, this process can help ensure that you have a portfolio of programs that are highly valued, aligned with company goals, and considerate of all stakeholder interests.
Join us to learn how to:
- Identify stakeholder expectations
- Develop a corporate citizenship framework
- Assess your portfolio and using the assessment tool
- Build a portfolio of programs
- Create program goals
Speaker
Tom Knowlton, Partner and Director of the Corporate Practice, TCC Group
Tom was inspired early on in his career to see business as a force for good, instinctively recognizing opportunities to combine both the strong, economic for-profit model with providing benefits to society.
Grounded by a fundamental belief that the best corporate citizens understand the competitive advantage of having a clear purpose and values that align with their employees and customers, Tom developed and deploys a powerful strategic framework to connect the flow of influence and information within a company with the social impact goals of the company—linking executive vision and leadership with an approach and structure that leverages resources, engages employees, and creates measurable impact. His corporate citizenship knowledge and experience combined with his strategic ability confidently guides clients to combine elements of their own leadership, culture, and strategy to construct a deliberately crafted corporate citizenship approach that reinforces and supports the company’s growth and development.
Working with leading health, financial services, technology, and retail companies has kept him at the forefront of the evolving world of corporate citizenship for more than two decades. An influential thinker and innovator, Tom conveys the value and concepts of corporate citizenship with ease, speaking frequently at leading industry conferences and writing for influential industry publications.
Target Audience
NCG members and non-member funders only.
