Socialize With Us

Communications Salon Series | How to Communicate about Poverty - (Hint: Don’t use that Word!)

When: 
Thursday, September 3, 2015 -
12:00pm to 1:30pm PDT
Where: 
Northern California Grantmakers
160 Spear Street, Suite 360, San Francisco, CA
Non-Member: 
$0.00
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Are you a communications staff person in your organization? Come join your fellow communications peers at an informal Communications Salon brown bag lunch.

Here's the discussion topic and pre-reading for this upcoming salon: 

When we advocate for change, frame issues, and describe our work, how do we steer clear of problematic metaphors and language that unintentionally reinforces poverty as beyond our control—or places blame on the individual?  What and how do different audiences think about poverty? How do these assumptions enable or block our efforts for social and policy change? Which messaging approaches work best for which message deliverers?

Explore these questions with communications leads from organizations like yours.  

The pre-readings (don’t worry—they’re short!) for this session are:

1) A cognitive linguistic analysis on messaging for economic justice from the Center for Community Change; and

2) A strategic frame analysis on Child Poverty from FrameWorks Institute.

We will have a discussion session over brown bag lunch from 12 noon - 1pm, followed by peer networking and dessert from 1 - 1:30 pm.  

Bring your lunch, questions, examples from your work, and suggestions for additional readings or resources to share with the group. We look forward to a lively discussion!  

This salon is organized and led by your peers: Regan DouglassCommunications Officer at College Futures Foundation and Jenny Kern, Director at Spitfire Strategies. 

Target Audience

This program  is targeted for communications professionals who are working in, for, or with the field of philanthropy.  NCG members and non-members who are welcome to attend.  If you are a NCG member, please log in to register. First time to the website?  Set your password.  If you are not a member, please email registrar@ncg.org to register for this program.  

Learn More

Read Calling All Communications Staff: There's a New Peer Network in Town to learn more about the inspiration for this salon.

 

 

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